"A watch is something you need to know," says de delacour. As its slogan "Starting Tomorrow" suggests, the watchmaking brand de LaCour stands apart from most classic watch brands deeply influenced by haute horlogerie traditions. This Geneva-based brand interprets timekeeping with a bold, modern, and sometimes even futuristic perspective.Founded in 2003 by friends Alfred Terzibachian and Louai Kuzbari, along with jewelry designer Pierre Koukjian, deLaCour aims to bring distinctive and exclusive pieces to the luxury watch market. Its iconic Bichrono watch, unveiled that same year at Baselworld, features an innovative tonneau-shaped design, dual time zone functionality, and is powered by two independent chronograph movements. The watch won second place in the Best Design category at the Grand Prix d'Horlogerie de Genève that year and the Unique Watch Design Award in Tokyo in 2004. swiss replica watches high quality replica watches delacour replica watches  Today, the Bichrono watch has evolved into a complete collection and remains one of de LaCour's most renowned lines. In addition, de LaCour offers five other watch collections: City, Leap, Saqra, Reflect, and Promess.For many years, this Swiss watchmaker has continuously pushed the boundaries of haute horlogerie with its innovative creations. While its designs have evolved with the times, one thing that remains constant is the brand's commitment to collaboration.From football players to racing drivers, clients use de LaCour's bespoke service to create truly personalized watches. "We collaborate with the wearer from the very beginning, and our artisans guide them through the entire creative process," explains Terzibachian, co-founder and CEO of de LaCour.From the movement to the complications, every detail of the watch can be customized by the customer. Customers can freely choose the case and dial materials and opt for gemstone settings. De LaCour offers a wide variety of high-quality gemstones for bespoke watches, encompassing diamonds, amethyst, sapphire, citrine, ruby, and peridot in various colors. Therefore, the choices are endless, each timepiece is unique, truly bespoke, and reflects individuality.  buy richard mille replica watches replica jacob & co epic x chrono replica luxury watches  To ensure the quality and exclusivity of their watches, de LaCour employs highly skilled independent master craftsmen to craft and decorate each component. Depending on the complexity, the production cycle for a bespoke watch ranges from two months to a year.Terzibach describes the creation process of a bespoke watch as a "journey" shared by the brand and the wearer, noting that the goal is for the watch to be an extension of the client's personality, not merely a symbol of wealth and status. "The watches created through this collaboration will become a statement from the owner—who is also the designer—truly showcasing their spirit and story," he concludes.  

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